I was recently invited to deliver a lecture on Generative AI and work productivity for the PMI UAE Chapter. It was a great opportunity to share what I have been learning about Generative AI applications in everyday work and discuss some of the challenges faced when we try to integrate Generative AI into our work…
What is Generative AI that everyone has been talking about and how we can apply Generative AI in marketing? GenAI is a machine learning technology that can create different types of content based on a set of given commands (called “prompts”). It can generate text, images, videos, and other types of content based on the…
Last week, I had the honor of presenting my keynote speech on Generative AI and creativity in marketing at the AI Collaboration Conference in Dubai. with a topic on “Transforming Marketing Creativity with Generative AI”. I have shared the significance, challenges, and benefits of using Generative AI applications like ChatGPT within the stream of Marketing…